About Jeans
Yanuk is a premium denim line
that offers the best in denim fabrications with the authentic
vintage wash techniques. Unique design and detail with
a relentless attention to fit are what sets Yanuk apart
competing contemporary denim brands on the market. Yanuk
jeans are noted for their flattering fit that has a butt-lifting
effect. Essentially, Yanuk's mission is to make you love
your butt! With Yanuk's vintage-inspired philosophy and
individuality, detailing is the key. Yanuk's personal
mantra is "don't do what everyone else is doing!".
Yanuk has been seen on:
Britney Spears, Sarah Chalke, Jessica Simpson, Cameron
Diaz, Charlize Theron, Beyonce Knowles, Winona Ryder,
Jennifer Aniston, Michael Vartan, David Schwimmer, Josh
Duhamel
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About Yanuk Jeans
Yanuk owner is one of the most respected
and revered makers of denim, Mr. Paul Guez. Paul is known
as the "denim godfather". Guez started his brilliant
career in the denim business in the 70's with the founding
of Sasson Jeans. Today, Paul is president of Blue Concept
Inc., the parent company of Yanuk.
The Yanuk line was established by designer
Yael Torbati and business partner Anouk Guez in February
of 2003. Yael leads the design and creative part of the
business, while Anouk is responsible for sales and relations.
Completing the team are wet-processing master Alain Lafourcaide,
design associate Erin McColl, the expert manager Gregory
Abbou, and president Tadd Zarubica.
After the tremendous reception of the women's
line, a men's line followed shortly after. Yanuk has recently
expanded their assortment by introducing knits. Each pair
of Yanuk jeans is proudly made and laundered in Los Angeles,
California. Yanuk has been featured in Elle, Vogue, Lucky,
Harper's, and Vogue magazines, among many other popular
publications. Yanuk's celebrity following includes a number
of A-list stars including Cameron Diaz, Beyonce Knowles,
Charlize Theron, David Schwimmer, Winona Ryder, Josh Duhmel,
Jennifer Anniston, and Michal Vartan. Yanuk is sold in top
department stores, specialty stores, and online stores around
the world.
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